Packaging Design for Shrinkage Prevention
ECR EuropeJuly 12, 2010
by ECR Europe (2010)
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The 2003 ECR Europe publication Shrinkage – A Collaborative Approach to Reducing Stock Loss in the Supply Chain stated that: ‘There is an increasing recognition of the scale and extent of the problem of shrinkage in the FMCG sector. In addition, some of the consequences of shrinkage, such as out of stocks and restricted product availability, impact directly upon shopper satisfaction. Reducing shrinkage can also increase sales’.
That report promoted the adoption of the ‘Shrinkage Road Map’ – a simple but effective methodology designed to deliver real benefits to the companies who use it to tackle their shrinkage problems. The report also set out the importance of incorporating this approach into a shrinkage reduction strategy that is itself fully integrated into the overall corporate policy of the company; thus giving shrinkage management the same weight and importance as other functions within the business such as sales, distribution and marketing. (more…)
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On Shelf Availability
Zoe Tsagrassoulis (ECR Greece)July 5, 2010
The objective was to examine the ability of automatically detecting products missing from the shelf. (more…)
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Effizienz durch Standards
Valentin Wepfer (ECR Switzerland)June 30, 2010
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(Zukunftsszenarien Infrastruktur)*
Valentin Wepfer (ECR Switzerland)June 30, 2010
Im internationalen Vergleich verfügt die Schweiz über eine gut ausgebaute und unterhaltene Infrastruktur. Diese Ausgangslage muss auch für die Zukunft gesichert sein. Wird die Kapazitätsgrenze erreicht, entstehen Funktionsstörungen. Geeignete Massnahmen sind rechzeitig zu treffen.
Nur wenige Wochen nach dem 5. GS1 Business Day zum Thema “Infrastruktur 2020+” hat das Bundesamt für Umwelt, Verkehr, Energie und Kommunikation (UVEK) erstmals einen Bericht zur Zukunft der nationalen Infrastukturnetze in der Schweiz veröffentlicht und sieht ebenfalls Handlungsbedarf. GS1 Schweiz schlägt vier kollaborative Ansätze aus dem Ausland vor, welche zur optimierten Nutzung der bestehenden Infrastruktur beitragen könnten. (more…)
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Nouveau manuel de bonnes pratiques ECR France
Olivier Labasse (ECR France)June 29, 2010
Chaîne d’approvisionnement de 2012 – Mutualisation, multi-modalité, Massification – Rapport de la plateforme générale ” Langage commun” (Juin 2010, 44 pages)
La chaîne d’approvisionnement du futur sera une mosaïque de solutions d’optimisation, de mises en œuvre de bonnes pratiques et d’initiatives d’entreprises dans une approche d’amélioration continue ; les mots clés sont mutualisation, massification, multi-modalité et les leviers : information partagée, transport partagé, entrepôt partagé. Après la publication en juin 2009 d’un premier manuel, sous le titre ” Optimiser la chaîne d’approvisionnement – améliorer le taux de service aux consommateurs, maîtriser les coûts logistiques, diminuer les impacts environnementaux “, ce deuxième rapport offre aux acteurs engagés dans une démarche d’optimisation de leur chaîne d’approvisionnement une nouvelle boite à outils : définitions communes, schémas logistiques alternatifs, indicateurs clés de performance, cahiers des charges de du transport mutualisé et d’un entrepôt partagé…
Supply Chain 2012 – Mutualisation, Massification, Multimodality – Report of the general platform “common language”(jun 2010, 44 pages)
The supply chain of future will be a mosaic of solutions of optimization, implementations of best practices and companies’ initiatives in a continuous improvement approach; keywords are mutualisation, massification, intermodality with the levers: shared information, shared transport and shared warehouse. After the publication of a first bluebook in june 2009 entitled “Optimize the supply chain – improve the service level to the consumers, control the logistic costs and decrease the environmental impacts”, this second bluebook offers the actors who wants to otpimize their supply chain a new toolbox: common definitions, alternative logistic plans, key performance indicators, specifications of shared transport and of shared warehouse…
Pour plus d’informations, contacter ECR France
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(Logistic Vocabulary (Logistics WG ECR-Rus))*
Ekaterina Kurasheva (ECR-Russia)June 28, 2010
In this Logistic Vocabulary you can find key words and phrases from the logistics sector (in russian and english language). A must for all who are focusing on the logistcs sector. All materials were collected and composed by ECR-Russia Logistics Working Group. (more…)
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(Presentations from Shrinkage seminar. Cooling the Risk of Hot Products.)*
ECR EuropeJune 23, 2010

ECR Europe shrinkage seminar on 18 May was focused on hot products, which was attended by 35 retailers and manufacturers.
Identifying the Top 50 Hot Products in the FMCG sector in UK – ECR Europe White Paper
This shrinkage seminar was designed to provide:
• access to some of the latest academic research on hot products;
• new insights on what the top 50 hot products are;
• an opportunity for delegates to benchmark their hot product lists against other retailers in Europe;
• access to the latest thinking on how to effectively measure hot products;
• new insights on better practice in how to communicate hot product information throughout your business;
• a chance to learn from unique retailer-case studies on how to reduce the risk of hot products;
• an opportunity to take part in a hands-on workshop focussed on how to reduce the risk to some of the
hottest products in Europe;
• practical feedback on new insights and ideas. (more…)
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(ECR Community Forum 2010 in Russia. Consumer Relationship (Loyalty) Management (CRM))*
ECR CommunityJune 10, 2010
Consumer Relationship (Loyalty) Management (CRM)
Developing a mutual and continuing relationship between retailers’ brands, products and agreed target consumers. Improving consumer satisfaction and the performance of retailers and producers, adding value: these were the aims of collaborative CRM.
Speakers/Докладчики:
Maxim Mozgovoy, Head of Client Base Analysis Department, Sberbank;
Karina Chernikova, Marketing Director, X5 Retail Group
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(ECR Community Forum 2010 in Russia. Scorecard Case for ECR – Driving Implementation)*
ECR CommunityJune 10, 2010
Scorecard Case for ECR – Driving Implementation
You can find the latest figures & KPIs from the leaders of FMCG/Retail Industry and make Scorecard a Tool for your business performance measurement and benchmarking.
Speakers/Докладчики:
Tuomas Kokkonen, Logistic Manager, Alko;
Petri Vainio, Manager Logistics Control, Pernod Ricard Nordic;
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(ECR Community Forum 2010 in Russia. Social Media)*
ECR CommunityJune 10, 2010
You think Social Media is a fad… Well. The number of users of Social Media networks is growing dramatically and it influences more and more on your brands and creates new retail on-line distibution channel. Still think it is a fad? Get latest insights about using the social media in your business.
Speakers/Докладчики:
Geisherik Mikhail, Head of Social Media Department, Grape;
Dmitry Kurashev, General Manager, Entensys;
Natalya Mashonina, Brand activation executive Axe, Unilever;
Anel Kolchina, Senior Brand Manager, Kraft Foods
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